In today’s landscape, it seems like boring = competent, colorful = not serious and this bias is so wrong.

Marketing doesn’t have to be boring – it doesn’t have to be all white with the minimum of everything to look like a high end brand.

Where does this trend come from?

When did boring, no colors, giving no emotions has become what is more valued and more associated with quality services?

Our world is turning into grey at so many levels and I refuse to follow this path.

Grey, black, white, are not the answer.

Your vibration – Your emotions – Your authenticity are the answers and the path to follow.

Because a brand that does not vibrate right and where there is nothing that comes from your heart will take you to drop it, again and again.

But when you find something that is really related to what you are meant to bring in our world, something that makes you happy and give you strength to develop your online presence, you will be seen the right way.

People will get a sense of who you are and it will be the first step to connect with them.

Emi Create